A Tale of Two Apologies

Recently two high profile companies experienced high-visibility failures. Travis Kalanick, the founder and CEO of the ride sharing firm Uber, issued an apology following a belligerent conversation he had with an Uber driver. Also, Pricewaterhousecoopers (PwC), the accounting firm working with the Oscars award ceremony, mishandled the distribution of envelopes […] Read more

Code of Ethics for Professional Ghostwriters

Because ghostwriters engage in activities that by invitation impact the lives of our clients, and because our conduct carries with it significant responsibilities, and because we desire the benefits of being treated as professionals, it behooves ghostwriters to accept the responsibilities of professionals guided by a Code of Ethics. This […] Read more

How to Read a Book Proposal

A book proposal is not the book.  It is the sizzle, without even the steak. This distinction, so clear to experienced publishers, is often confusing to beginning authors and corporate clients. I’m a ghostwriter specializing in getting CEOs and other executives published by traditional publishers.  My corporate clients hire me […] Read more

Groping towards Apology

Donald Trump and Ari Shavit Respond to Accusations Two prominent men.  Two accusations of serial sexual harassment. Two prominent apologies, both fundamentally flawed—though one attempt was much more complete than the other—that demonstrates why apologies should be immediate, avoid explanations and, above all, be brief. Donald Trump and Ari Shavit, […] Read more

Trump and the Dance of the Past Offense Apology

Most people have enough difficulty apologizing for their behavior in the moment.  Apology becomes even more complicated when it comes to apologizing for events that occurred in the past but are only recently disclosed. That’s the situation facing Donald Trump. The Washington Post disclosed a 2005 video and audio of […] Read more

The Ten Commandments of Being a Good Client

Rules for Getting the Most from Your Freelancer   Much has been written about the responsibilities of freelancers to clients. But clients have responsibilities too. Project success depends as much on how responsibly the client performs as how diligent the freelancer is. After 30 years as a freelance writer serving […] Read more

Selected Quotes to Guide a Discussion About Effective Apology

In preparation for a recent talk on apology I gave in Ho Chi Minh City, Vietnam, I went through my book to pull out some statements that might serve as s basis for for a discussion. I was pleased that many of the quotes inspired some good discussion. This was […] Read more